Biodegradable for yogurt
Danone has switched to Ingeo - a plastic from plants, not oil - for its Activia yogurt in Germany. The new yogurt pack is the result of a close cooperation between Danone, WWF-Germany and Ingeo producer NatureWorks. The switch to the technologically innovative material will improve the product's packaging carbon footprint by 25 percent and use 43 percent less fossil resources compared to the previous packaging, according to a life cycle assessment (LCA) study conducted by the Heidelberg-based LCA Institute for Energy and Environmental Research (IFEU).
Danone is the first company to switch to environmentally friendly packaging for a leading yogurt product in Europe.