Europe in a bottle

According to market analysts Ceresana, the volume of plastic bottles in Europe will increase to 170 billion units approximately. Demand will grow in some eastern Europe markets, Russia and Turkey, where per capital consumption of packaged beverages is still low, offering high potential growth in the future. New filling technologies and the development of heat-resistant PET bottles have helped open up new possibilities, especially in packaging for beverages, cosmetics and sanitary products.