The Italian company Softer announced a partnership agreement with RadiciGroup for the acquisition of the exclusive license to use Heraflex P brand, the elastomer modified compound specifically developed for the winter sport shoes industry. Through this agreement Softer also acquires the technical and commercial know-how formerly owned by Radici Elastomeri. The buyer company can complete its range for the footwear sector, in which it has been operating since 1980 with Sofprene and Sofpur rubbers. In 2010 the company expects a production output of 80,000 tons, thanks also to Heraflex P contribution.