The conquest of America
To extend its activity to sectors such as non-food packaging, building & construction, automotive and so on, Tria has opened the new subsidiary, Tria America, in Charlotte, North Carolina. The company headquartered in Cologno Monzese near Milan (Italy) already has two subsidiaries in Germany and Brazil. The new structure was considered a necessary investment to make the penetration into the North American market more efficient with a presence on the territory to implement the appropriate marketing strategies.